Liberty Primary Logo
The New York Liberty said in a news release that the new ownership group for the New York Liberty of Joe and Clara Tsai and the new home at Barclays Center in Brooklyn helped lead to the logo change.
“While this new logo pays homage to our franchise history and the history of New York City, it also nods to our future and modernizes the team’s overall look,” Liberty chief operating officer Keia Clarke said in a statement. “This new chapter of Liberty basketball in Brooklyn will begin with the rollout of a new visual that energizes and excites Liberty loyalists.”
2020 - Present
The seafoam and black basketball torch from the Statue of Liberty in a black with white and black outline shield with the initials “NY” in white, and below in a custom font a wordmark “NEW YORK LIBERTY” in black.
1997 - 2019
Statue of Liberty in green and black with a basketball flamed torch coming out of a blue and orange shield. Wordmark “NEW YORK” in light blue and “LIBERTY” in white. The letter “I” is the arm of the Statue of Liberty.