SLH News - Horse Logos

The Raw Emotion and Power of Horses in Sport Logos

Something about horses inspires many sports teams worldwide to use them in their logos. Why? Well, it all comes down to symbolism. Horses are pretty athletic animals and carry a lot of symbolism. They represent power, raw emotion, freedom, endurance, speed, fighting spirit, etc. All these things make them perfect as a logo for a sports team.  Additionally, horse racing …

SLH News - NFL Story Logo

NFL Teams and Their Logos, A Story About Identity and Pride

If you think of golden arches, you automatically remember McDonald’s, right? If you see an apple with a small bite on the upper right side, you think of Apple. Logos have become the most important way to identify a company’s identity throughout the years and with the NFL the story is basically the same. From looking for your team’s latest …