From MetroStars to Red Bulls: The Evolution of MLS Visual Identity

From MetroStars to Red Bulls: The Evolution of MLS Visual Identity

The history of Major League Soccer (MLS) is not the history of its franchises, matches, or championships; it is the complex visual catalog of the transformation of the USA’s sporting culture. It talks about the transformation from the disorderly, boisterous experimentation of the 1990s to the sleek, business-minimalism of the digital era. No franchise has undergone this transformation more intensely …

The Evolution and Rebranding of Sports Logos in the USA

The Evolution and Rebranding of Sports Logos in the USA

Logos in the United States experience more than their share of decorative logos. They hold cultural significance, enabling fans to share a sense of history, lineage, tradition, success, community, and spirit.  The trend of modifying brand logos in this industry was initially started by land-based casinos. Currently, online casinos keep the same tendency, as you can see when watching big …

Logo Wars: The Most Controversial Redesigns in Sports History

Logo Wars: The Most Controversial Redesigns in Sports History

Athletes and their fans are quite superstitious people. And if they get so worried about their routine and equipment details before an important match, then changing the logo is practically blasphemy. However, nothing in this world is permanent — changes come as quickly as Neosurf Casino instant withdrawal. That’s why we researched the most famous sports logo redesigns and found …

Timeless Sports Logos: Why These Team Designs Stand Out

Timeless Sports Logos: Why These Team Designs Stand Out

Sports logos are more than just pretty designs. They represent a team’s spirit, pride, and history. Some of them become so famous that even non-fans can recognize them instantly. In this article, we’ll look at the most iconic sports logos, why they work so well, and what makes them unforgettable. Why Sports Logos Matter Think about the last time you …

SLH News - Broncos Logo History

WAC Wordmark Logo

WAC Primary LogoWAC Alternate LogoWAC Logo BattleWAC School HistoryAbilene Christian Wildcats Custom font wordmark “ABILENE CHRISTIAN” in white with a purple and grey trim formed the background, also “WILDCATS” in grey on a purple background.See School LogosCal Baptist Lancers A wordmark “LANCERS” in gold with white and blue trim.See School LogosSouthern Utah Thunderbirds A double-lined wordmark “SOUTHERN” in red and …

SLH News - Broncos Logo History

WAC Alternate Logo

WAC Primary LogoWAC Wordmark LogoWAC Logo BattleWAC School HistoryAbilene Christian Wildcats A side-view of a purple, grey, and white wildcat next to the wordmark “ABILENE CHRISTIAN” in white and “WILDCATS” in grey.See School LogosCal Baptist Lancers The right-facing outline of a lancer with a shield and a lightning bolt lance in blue and gold next to the initials “CBU” in …

SLH News - Broncos Logo History

WAC Primary Logo

WAC Alternate LogoWAC Wordmark LogoWAC Logo BattleWAC School History Abilene Christian Wildcats A purple, grey, and white wildcat next to the diagonal initials “ACU” in white on a purple with grey trim. See School Logos Cal Baptist Lancers The right-facing outline of a lancer with a shield and a lightning bolt lance with the “LANCERS” wordmark in blue. See School …