Argonauts Primary Logo

The Toronto Argonauts are one of the oldest professional sports teams in North America, and their primary logo has gone through several iterations over the years. The team was founded in 1873, and its original logo featured a sailing ship with an anchor. This design remained largely unchanged for nearly 50 years until 1921 when it was slightly modified to include two crossed footballs instead of an anchor.

In 1948, the team adopted its iconic “Argo” nickname and redesigned its primary logo accordingly. The new version featured a stylized letter “A” within a shield shape that included four stars at each corner representing Canada's provinces at that time (Ontario, Quebec, New Brunswick & Nova Scotia). This version of the logo stayed intact until 1969 when it underwent another redesign which saw some minor changes such as replacing three stars with maple leaves to symbolize all ten Canadian provinces plus two territories (Yukon & Northwest Territories).

In 2017 however; after more than 40 years since last being updated -the Argonauts unveiled yet another refreshed look featuring three interlocking letters: A-R-G along with blue trim around them set against white background inside a red circle border –a design meant to represent strength through a unity while also modernizing their brand identity visually speaking.

As we can see throughout history, Toronto Argonaut Primary Logo has been evolving over time adapting itself according to changing times while still maintaining the same core spirit behind this historic franchise.