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The Floridians Logos

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floridians-primary-logo-1971-1972

Floridians Logo History

The Floridians is a professional basketball team based in Miami, Florida. The team was founded in 1988 and has been part of the NBA since then. Over the years, the franchise has undergone several changes to its logo design, reflecting various aspects of its identity as an organization and as a state representative.

The original logo for The Floridians featured two orange palm trees with a basketball between them set against an orange background with white lettering that spelled out “Floridians” on top and “Miami Basketball” below it. This design was meant to reflect both the vibrant colors associated with Florida's beaches and also suggest movement by incorporating elements of sports into their branding image. Additionally, this simple yet effective logo provided immediate recognition for potential fans across all age groups which helped establish brand loyalty right away when they debuted in the 1988-89 season.

In the 1997-98 season, the management decided to make a few tweaks by adding more details such as changing the color schemes from oranges & whites to blues & greens along with some minor graphic modifications like replacing the old font style used earlier. This new version still maintained the same core elements but gave it modern look while representing tropical vibes associated with Miami city. It remained unchanged until 2002 when they made another significant change by introducing an iconic flamingo silhouette at the center surrounded by textured blue waves which became an instant hit among fans due to its unique representation of south Florida culture combined with strong visual appeal that grabbed attention quickly regardless of wherever it appeared. Overall these changes were successful enough for the club to achieve great success over the next decade or so before deciding to switch up again during the 2017–18 season where the current iteration featuring a bright yellow sunburst pattern encircling flamingo came into play making sure that team remains relevant even after 30+ years post inception.

Overall, over the last three decades, the team had managed consistently update their logos without straying too far from the original concept while keeping up pace with ever-evolving trends within the industry resulting in timeless designs capable of standing the test of time throughout history.




Floridians Team History


Choose your favorite The Floridians primary logo?




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The Floridians
1971 - 1972

Wordmark “FLORIDIANS” in black with multicolored letter “I.”


floridians-primary-logo-1970-1971
The Floridians Primary
1970 - 1971

Wordmark “FLORIDIANS” in black with basketball player dribbling a ABA red, white and blue basketball.


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