Baltimore Stallions
1994 - 1995
A side view of a blue stallion with three stars and three stripes.
Stallions Wordmark Logo
The Baltimore Stallions were a Canadian Football League (CFL) team that played in the city of Baltimore, Maryland from 1994 to 1995. The team was one of the most successful CFL teams ever and its logo is still remembered fondly by many fans today. The Stallions’ wordmark logo featured an eye-catching design with bold lettering and bright colors, making it instantly recognizable even decades later.
When designing the wordmark for the Baltimore Stallions, designers wanted to create something that would be memorable and easily identifiable among all other logos in professional sports at that time. To achieve this goal they used two distinct fonts: a classic serif font for “Baltimore” as well as a modern sans-serif font for “Stallions” which gave it an updated look while still keeping some traditional elements intact. Additionally, each letter was given its own unique color scheme—ranging from navy blue to royal purple—which added further visual appeal when seen together on merchandise or advertising materials associated with the team during its brief existence in Baltimore football history.
In addition to being aesthetically pleasing, the wordmark also had great symbolic significance behind it; specifically, the use of horse imagery represented strength, power & speed - all values synonymous with American football culture & tradition. Furthermore, using only two different fonts within such limited space available on jerseys or helmets made sure viewers could recognize who they were cheering on without having any confusion whatsoever. All these factors combined have ensured this iconic design will remain etched into people's memories long after its original purpose has been fulfilled!
Baltimore Stallions
1994 - 1995
A side view of a blue stallion with three stars and three stripes. Wordmark "BALTIMORE STALLIONS" in blue below.
Font: Unknown