SPORTS LOGO HISTORY

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Hawks New Primary Logo

Clean Up on the Atlanta Hawks Primary Logo

For the past five years, the Hawks have harbored a new and modern take on the primary logo. For about 20 years before that change, the Hawks held one of their most iconic logos. This was an actual hawk’s body spread out and hooked onto a basketball. From 1995 to 2015, the open-winged bird was the organization’s identity. For a …

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Hawks New Logos

Atlanta Hawks to Come Out of Quarantine With New Look

The Atlanta Hawks are not one of the teams invited to the “bubble” at Walt Disney World to resume the 2019 – 2020 NBA season, but the franchise is making news in other ways. Namely, a new set of logos and uniforms to debut whenever the 2020 – 2021 season tips off. We’ve seen a lot of teams draw inspiration …

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Atlanta Hawks Alternate Logo

Hawks Alternate Logo The Atlanta Hawks have a long and storied history of alternate logos. From the classic “Pac-Man” logo to the more recent “Screaming Hawk,” these logos represent different eras in the team’s history. The first alternate logo was introduced in 1992 and featured a cartoonish version of an angry hawk with wide-open wings. This design was used for …

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Atlanta Hawks Wordmark Logo

Hawks Wordmark Logo The Atlanta Hawks have a long and storied history that dates back to the 1940s. The team has had several different logos over the years, but their current wordmark logo is one of the most iconic in all sports. This stylized font features two bold “A”s representing Atlanta and a hawk head between them, which symbolizes strength, …

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Atlanta Hawks Primary Logo

Hawks Primary Logo The Atlanta Hawk’s primary logo has a long and storied history. Since its inception in 1946, the team has gone through several iterations of its primary logo to reflect the changing times. The original design featured an abstract hawk head with wings outstretched against a blue background, symbolizing strength and power. This remained intact until 1971 when …

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  • Home
  • Logos Type
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