For the past five years, the Hawks have harbored a new and modern take on the primary logo. For about 20 years before that change, the Hawks held one of their most iconic logos. This was an actual hawk’s body spread out and hooked onto a basketball. From 1995 to 2015, the open-winged bird was the organization’s identity. For a …
Hawks Primary Logo The Atlanta Hawks have had several logos throughout their history. The team’s original logo, used from the team’s inception in 1946 until the early 1950s, featured a hawk perched on a basketball. In the early 1950s, the team updated the logo to feature a hawk in flight, with an interlocking “ATL” below the hawk. This logo was …