For the past five years, the Hawks have harbored a new and modern take on the primary logo. For about 20 years before that change, the Hawks held one of their most iconic logos. This was an actual hawk’s body spread out and hooked onto a basketball. From 1995 to 2015, the open-winged bird was the organization’s identity. For a …
Hawks Primary Logo The Atlanta Hawk’s primary logo has a long and storied history. Since its inception in 1946, the team has gone through several iterations of its primary logo to reflect the changing times. The original design featured an abstract hawk head with wings outstretched against a blue background, symbolizing strength and power. This remained intact until 1971 when …
