The St. Louis BattleHawks have a unique and iconic logo that has been in use since the team was first established as part of the XFL in 2020, alongside the St. Louis BattleHawks Primary logo. The logo is composed of two elements: an eagle perched atop a shield, and bold lettering spelling out “BattleHawks” below it. The design is simple yet powerful, representing both strength and courage – two traits that are essential for any successful sports team.

At first glance, one might think that this logo was designed to be intimidating or aggressive; however, upon further inspection, it becomes clear there is much more to this design than meets the eye. For starters, the eagle symbolizes freedom and power while also serving as an homage to St Louis' historical connection with flight pioneers such as Charles Lindbergh who flew from New York City to Paris in 1927 aboard his Spirit of St Louis aircraft. Additionally, the shield serves not only as protection but also represents resilience – something every athlete should possess when competing at their highest level. Lastly, the font chosen for “Battlehawks” evokes a sense of determination which reflects how seriously each player takes their craft

Overall, it's no surprise why so many people love this emblematic representation of what being a part of XFL means: Strength Courage Resilience Determination Freedom Power All these characteristics embodied within one wordmark makeup make up St Louis Battlehawks truly special. It's easy to see why they've become so popular amongst fans all around the world!