Battlehawks Primary Logo
The St. Louis Battlehawks are a professional football team in the XFL, and they have an intriguing primary logo history. The original logo was designed to represent the city of St. Louis and its rich sports heritage, while also maintaining a modern look that would appeal to fans both old and new alike.
The first version of the Battlehawks’ primary logo featured an interlocking “STL” with wings on either side representing flight, strength, and power; this design was meant to embody all three qualities as well as honor those who served their country through military service or other means related to aviation during World War II. This initial design also included two stars at each end of the interlocking “STL” which were intended as symbols for courage and resilience – something that is necessary for any successful team in any sport!
In 2020, after much anticipation from fans across America, a redesigned version of this classic symbol was unveiled by league officials: it maintained many aspects from before but added some subtle touches such as additional detail around each letter within “STL” along with brighter colors which further highlighted its connection back towards patriotism while still being appealing enough aesthetically to draw attention from potential viewers/fans alike! Ultimately these changes made sure that no matter what direction one looks at it - whether forward or backward - there will always be something special about how far we've come since then when looking upon our beloved teams' logos today!
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2023 - Present
A blue, white, and silver sword with blue, white, and silver wings coming out of the sword. Wordmark “ST. LOUIS” in silver and “BATTLEHAWKS” in blue.
2020 - 2023
A blue, white, and silver sword with blue, white, and silver wings coming out of the sword. Wordmark “ST. LOUIS” and “BATTLEHAWKS” in blue.