Cardinals Wordmark Logo The Louisville Cardinals wordmark logo has been a part of the university’s identity since its inception in 1887. The original design featured a cardinal perched atop an open book with the words “University of Louisville” written across it. This classic logo was used until 1997 when it was replaced by a more modern version featuring just the …
Louisville Cardinals Primary Logo
Cardinals Primary Logo The Louisville Cardinals’ primary logo has been a part of the university’s identity since its inception in 1876. The original design featured an image of a cardinal bird perched atop the “UofL” letters, representing the University of Louisville. This logo was used on uniforms and other apparel until 1976 when it was replaced with a more modern …
Louisville Cardinals Alternate Logo
Cardinals Alternate Logo The Louisville Cardinals have had a long and storied history of having an alternate logo. The first version of the alternate logo was introduced in 1983 when the university adopted its current colors of red and black. This original design featured a sizeable cardinal head with wings spread wide on either side, set against a white background …