The Atlanta Falcons will be one of about a half dozen teams this next NFL season (whenever and wherever it takes place) with a new on-field look. While the Dirty Birds will maintain their longtime primary logo (a form of it has been used for the franchise’s entire existence – since 1996) and black, red, and white color scheme, they …
Atlanta Falcons 2003 – Present The Atlanta Falcons team identity launched a new era for the team in 2003. The logo was redesigned with red and silver accents to depict a more powerful, aggressive falcon, which now more closely resembles the capital letter “F.” The new Falcon logo looks similar, but the Falcon has a swifter, “in flight” look. Falcons …
