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Sports Logo History

Super Bowl Animal Curse Banner

The Super Bowl Curse of Animal Logos

Here at sportslogohistory.com, we’re always fascinated by the origin and evolution of sport team logos. They can embody so much about a team, inspiring players and fans alike. Yet a team’s choice of name and logo can also have an unusual negative effect, as a close look at the Super Bowl statistics shows.  This year, the Tampa Bay Buccaneers broke …

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Club de Foot New Logo Banner

Montreal Impact Start a Complete ReBranding

After nearly three decades, Montreal’s Major League Soccer team will go through a full rebranding and will be known as the Club de Foot Montreal.  Sports Logo History Montreal Impact Primary Logo 2012 – 2020 In 1993, the Montreal Impact soccer team was formed. They became a mainstay in the American Professional Soccer League despite not seeing any success until …

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CF MontrealCF Montreal logoCF Montreal new logoClub de Foot MontréalClub de Foot Montréal logoClub de Foot Montréal new logoMontreal ImpactMontreal Impact logoMontreal Impact new logo
Hawks New Primary Logo

Clean Up on the Atlanta Hawks Primary Logo

For the past five years, the Hawks have harbored a new and modern take on the primary logo. For about 20 years before that change, the Hawks held one of their most iconic logos. This was an actual hawk’s body spread out and hooked onto a basketball. From 1995 to 2015, the open-winged bird was the organization’s identity. For a …

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atlanta hawksAtlanta Hawks clean up primary logoatlanta hawks logoatlanta hawks logo historyAtlanta Hawks new logoatlanta hawks primary logo
Sports Logo Longevity Header

Red Wings’ Logo Endures for More Than 70 Years

The Detroit Red Wings have been one of the most successful teams in National Hockey League history. In fact, they are the winningest American team in a sport that has long been dominated by Canadian teams, the country where the sport originated. Detroit has won 11 Stanley Cup championships, trailing only Montreal Canadiens and Toronto Maple Leafs for most all-time.  …

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70 Years Red Wings logoDetroit Red WingsDetroit Red Wings logodetroit red wings logo historyDetroit Red Wings logosred wings logored wings logos
EE Football Team Name Banner

Edmonton Football Team Name, Takes Over for the Eskimos

Because of building pressure and threats from sponsors to bow out on the season, another team has taken a tribal nickname away from their franchise. This time, the Canadian Football League’s Edmonton Eskimos announced that they will be dropping their “Eskimos” nickname and will change it.  For now, their nickname will just be the “Edmonton Football Team” which is a …

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Edmonton Football TeamEdmonton Football Team logoEdmonton Football Team name changeEskimos Name Change
Suns Alternate New Logo

Phoenix Suns Add Another Alternate Logo to 2020 Lineup

Sports Logo History Phoenix Suns Alternate Logo 2021 – Present The NBA squad Phoenix Suns will be rocking a new alternate logo in the 2020 – 2021 season. This will become the fourth alternate logo on the lineup with the new season right around the corner.  For many years, the Suns have rocked the iconic orange and purple colors. Over …

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phoenix sunsPhoenix Suns alternatephoenix suns alternate logophoenix suns logophoenix suns logossunsSuns alternateSuns alterntate logosuns logosuns logos
Dynamo FC New Logo Banner

Houston Dynamo Football Club, New Name and Identity

The Houston Dynamo Football Club has a brand new look and a brand new identity. The Dynamo rolled out a brand new logo not only for their football club but also their women’s football club called the Houston Dash.  The only thing that is similar to the logos is the colors from the old to the new. The new logo …

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Houston DynamoHouston Dynamo Football ClubHouston Dynamo Football Club logoHouston Dynamo Football Club new logoHouston Dynamo identityHouston Dynamo logoHouston Dynamo new logo
Bucks Logo History Banner

“Fear the Deer” Milwaukee Bucks Logo History

The Milwaukee Bucks are a proud franchise that has been in existence since 1968. Although they have only one NBA title, the organization has made 32 playoff appearances, 15 division titles, and two conference titles. When the history of NBA teams is written, Milwaukee Bucks will have pride of place in it. Teams are not only recognized by their performance, …

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bucksBucks historybucks logobucks logo historybucks logosFear the Deermilwaukee bucksMilwaukee Bucks historymilwaukee bucks logomilwaukee bucks logo historymilwaukee bucks logos
Argonauts New Logo Banner

Bringing Back the Boat, New Logo Toronto Argonauts

The Toronto Argonauts will be bringing back its original logo that was founded nearly 150 years ago. The 2021 Canadian Football League season is set to commence in early June, and at least one team will come into the year with a new, but pretty old, look. The Argos were established back in 1873 and has been a mainstay in …

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Indians Rebrand Banner

Cleveland Indians to Drop Nickname, Full Rebranding on the Horizon

On Sunday, it was announced that the Cleveland Indians will be dropping their nickname due to a recent rise in social justice efforts.  Back in July, the Washington Football Team dropped the offensive “Redskins” name, and that catapulted similar organizations to take a look at their own identities. Cleveland is the most recent to do so and is set to …

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Cleveland Indianscleveland indians logoCleveland Indians nameCleveland Indians new nicknameCleveland Indians rebrandindiansindians logoIndians new nameIndians new nicknameindians rebrand
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Sports Logo Battle
Sports Logo Battle is where anything goes as all logos are eligible to battle it out. Any sport, logo or team could be in the logo battle. See if your team has made to the battle!
1. MLB – NL East Conference Logo Battle
2. City of Minneapolis Logo Battle
3. NBA Atlantic Conference Logo Battle
4. Original Six NHL Teams Logo Battle

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Sports Logo News

Los Angeles Sparks’ New Logo Pays Respect to Long History in the Area

April 3, 2021

A 100 Year Toronto Maple Leafs Logo History

March 26, 2021

The Story Behind Saint Louis University’s Lucky Billiken

March 25, 2021

A Complete and Rich History of West Ham United Logos

March 24, 2021

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