The sports franchise system popularized in the major North American leagues is often maligned for focusing on commercial interests rather than on-field competition. One of the biggest bugbears for fans is team relocation, where owners abandon an existing fanbase in favor of laying down roots in a different city. There have been several recent examples in the National Football League …
Utah Mammoth Rebrand: Why Their New Logo Is So Important
Salt Lake City has long been a hub for sports. The Utah Jazz are a household name in the NBA, while Real Salt Lake won the MLS Cup in 2009, despite David Beckham being at the height of his fame in Los Angeles. In April 2024, the landscape expanded even further as it was announced that the Beehive State was …


