Colts Alternate Logo The Indianapolis Colts alternate logo has a long and storied history, dating back to 1953. Then-owner Robert Irsay created the original design for team merchandise and apparel. It featured a blue horseshoe with white stars, which was meant to represent the strength of the team’s defense. This logo would remain in use until 1983, when it was …
Indianapolis Colts Wordmark Logo
Colts Wordmark Logo The Indianapolis Colts wordmark logo has been an iconic part of the team’s identity since 1984. The current version of the logo features a navy blue horseshoe with white trim and lettering that reads “Colts” in all capital letters. This design was created by then-owner Robert Irsay, who wanted to create a bold and modern look for …
Indianapolis Colts Primary Logo
Colts Primary Logo The Indianapolis Colts have a long and storied history, with their primary logo being an integral part of that. The first iteration of the iconic horseshoe logo was introduced in 1953 when the team moved from Baltimore to Indiana. This original design featured a blue horseshoe with white trim and two lines representing laces running through it; …
