SPORTS LOGO HISTORY

Sports Logo HistorySports Logo History
  • Home
  • Logos Type
    • Alternate Logo History
    • Primary Logo History
    • Wordmark Logo History
  • League Logos
    • AAF Logo History
    • ABA Logo History
    • CFL Logo History
    • College Logo History
    • MLB Logo History
    • MLS Logo History
    • NBA Logo History
    • NFL Logo History
    • NHL Logo History
    • Premier Logo History
    • USFL Logo History
    • WNBA Logo History
    • XFL Logo History
  • More…
    • Sports Logo News
    • League Logo Battle
    • Clash of Logos
      • MLB Logo Tourney
      • NBA Logo Tourney
      • NFL Logo Tourney
      • NHL Logo Tourney
    • Sports Team History
    • Sports News History
    • Sports Market History
    • Sports Logo History Products

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages
Image
Oakland Raiders Ann - New Sports Logo

Raiders Unveil 60th Anniversary Logo for Final Season in Oakland

Clash of Logos - NFL Banner
Sports News History Banner #2
SLH Products Sale Banner

Oakland Raiders 60th Anniversary LogoSports Logo History

Oakland Raiders 60th Anniversary Logo

The Raiders’ 60th and final season playing in California is being commemorated with a special logo that the team will wear on both it's home and away jerseys this season.

There’s a lot to unpack with this logo, which will look great on both the white and black uniform tops.

The font used for the “60” in the middle of the logo is a callback to the way the numbers looked on the franchise’s original jerseys.

Besides the number, the thing that stands out the most is the flame in the middle, primarily due to the addition of color that juxtaposes the white, silver, and black of everything that is the Raiders.

The flame and accompanying torch represent the Al Davis memorial torch that is lit by a Raider great prior to each home game. The club’s new home in Las Vegas will also have a 120-foot torch rising above the main concourse to symbolize their late founder and longtime owner.

“(The) intentionally bright flame sits atop the torch in recognition of Mr. Davis’ enduring vision that the fire that burns brightest in the Raiders’ organization is the will to win,” the team stated in a press release.

The words “American Football League” are written on the perimeter of the logo to symbolize that league’s birth in the same year that the Raiders began playing football.

The scroll that “1960” and “2019” are in scripted on resembles stylings that are used on the franchise’s three Super Bowl championship rings.

Finally, the famous Raiders shield logo completes the commemorative logo.

Oakland Raiders Primary Logo 1995 - Present

Oakland Raiders Primary Logo 1995 - Present

With the team’s final season in Oakland nearly upon us, the huge question that looms is whether there will be any changes to the logo in connection with the move to Las Vegas in 2020. When a franchise picks up and moves, there is generally at least a tweak to the team’s branding.

Three things suggest that there won’t be major changes if any.

  1. In the press release announcing the 60th-anniversary logo, the Raiders’ primary shield logo is called both “iconic” and “the most renowned logo in professional sports.” With verbiage like that, wouldn’t expect any major changes a year from now.
  2. When the move to Las Vegas was approved, the team said there would be no wholesale changes to go with it. “No rebranding is under consideration,” team spokesperson Will Kiss told USA Today at the time. Granted, this was said in early 2017, so anything can happen, but if there is a change, it would be a recent development.
  3. The team already moved once without a logo change. The Raiders shield logo survived the move from Oakland to Los Angeles Raiders and back again without any changes whatsoever.

Could not load the poll.

Clearly, there will be a branding of “Las Vegas” in the same font to replace “Oakland,” but other than that, not only would you not expect a change, it could be a mistake.

The team isn’t wrong when they say the logo is iconic. The logo, colors, superfans, and even the style of play and outlaw mentality are strongly connected. Between fans still residing in southern California and soon-to-be-located in a destination city known for being a wild and crazy place, the Las Vegas Raiders should be a wild success in Sin City. With all apologies to Oakland and the team’s fervent fan base in the bay area, if any franchise was made to play in Las Vegas, it’s the Raiders. Any sort of rebranding would take away from the mystique of the franchise and would be a mistake.

See the Oakland Raiders logo history and team history.

Sports Logo History is a community of sports logo enthusiast who enjoys the history of each team’s logo history. Sports Logo History has primary logos, alternate logos, wordmark logos or concept logos from the NFL, NBA, MLB, MLS, NHL, Premier League, WNBA, CFL, NCAA, ABA, USFL, AAF, and XFL.

Our partner site is Sports Team History takes a look at the history of each and every professional sports team.




oakland raidersOakland Raiders 60th LogoOakland Raiders Anniversary Logooakland raiders logooakland raiders logo historyoakland raiders logosraidersRaiders 60th LogoRaiders Anniversary Logoraiders logoraiders logo historyraiders logos

Sports News History

Sports News Worth Knowing

RSS Headline News

  • Highlights: Chaminade-Madonna takes down Miami Central in fight of top-5 teams
  • Pakistan Cricket World Cup squad, team list including Babar Azam and Shaheen Afridi for ICC ODI tournament
  • Cowboys lose star cornerback Diggs to torn ACL
  • BREAKING: Kiyan Anthony signs NIL deal with activewear brand PSD
  • How does the UEFA Europa League work? Competition format explained for 2023/24

SLH News

"Latest Sports Logo History News"

Tracing the Evolution of the Baltimore Orioles Logo

September 19, 2023

History and Evolution of the Los Angeles Dodgers Logo

September 12, 2023

The Colorful Past of Wolverhampton Wanderers FC Logos

September 9, 2023

Manchester United Logo – Tradition and Timelessness

September 7, 2023

The Story Behind Leeds United’s Proposed Alternate Club Logo

September 6, 2023

Unveiling the Stories Behind Sports Logos

August 30, 2023

Unveiling the New Wildcats Primary Logo: A Symbol of Tradition and Renewed Spirit

August 26, 2023

SLH Prodcut Sale

Sports Logo Battle
National Football League Logo
National Basketball Associations Logo
Major League Baseball Logo 2019
Image
NCAA Primary Logo 2000 - Present
League and Conference Sports Logo Battle is where anything goes between all teams in each league or conference. See all the professional teams and college teams from the major conferences. Who is your favorite team, and are they the best in their league or conference?
All Leagues and Conferences
MLB League Battle
NBA League Battle
NHL League Battle
NFL League Battle
WNBA League Battle
ACC Conference Battle
Big 12 Conference Battle
Big 10 Conference Battle
PAC 12 Conference Battle
SEC Conference Battle

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages

Sports Logo News

Tracing the Evolution of the Baltimore Orioles Logo

September 19, 2023

History and Evolution of the Los Angeles Dodgers Logo

September 12, 2023

The Colorful Past of Wolverhampton Wanderers FC Logos

September 9, 2023

Manchester United Logo – Tradition and Timelessness

September 7, 2023

Sports Team History Logo
Sports News History Logo
Sports Market History Logo
Sports Logo History Logo

"It's not all about the Team, It's about the LOGO."

  • About
  • Contact Us
  • Disclaimer
  • Privacy Policy

© 2013 - 2023 - Sports History Group LLC - All Rights Reserved
  • Home
  • Logos Type
    • Alternate Logo History
    • Primary Logo History
    • Wordmark Logo History
  • League Logos
    • AAF Logo History
    • ABA Logo History
    • CFL Logo History
    • College Logo History
    • MLB Logo History
    • MLS Logo History
    • NBA Logo History
    • NFL Logo History
    • NHL Logo History
    • Premier Logo History
    • USFL Logo History
    • WNBA Logo History
    • XFL Logo History
  • More…
    • Sports Logo News
    • League Logo Battle
    • Clash of Logos
      • MLB Logo Tourney
      • NBA Logo Tourney
      • NFL Logo Tourney
      • NHL Logo Tourney
    • Sports Team History
    • Sports News History
    • Sports Market History
    • Sports Logo History Products