Primary Logos
Canisius Golden Griffins
A side view of a griffin flying with claws out in gold, white, and blue above a bottom arched wordmark "CANISIUS" with an arched underscore in blue with gold highlights and arched "COLLEGE" in blue.…
Fairfield Stags
A side view of a deer's head in red, white, silver, and black is above the wordmark "FAIRFIELD" in red with black trim and "UNIVERSITY" in black.
Iona Gaels
A wordmark "IONA" in maroon with gold trim on a white above the wordmark "GAELS" in white with a Celtic knot on the shield in maroon with white and gold outline.
Marist Red Foxes
A red, white, grey, and black fox walks beside the initialized wordmark "MARIST" in red with white and black trim.
Manhattan Jaspers
A block letter "M" in green with a wordmark "JASPERS" in white on a green banner.
Merrimack Warriors
The initials "MC" are connected in blue with light blue highlights and white, gold, and blue trim.
Mount St. Mary's Mountaineers
An arched wordmark, "THE MOUNT," is white with a mountain above in gold, white, and blue. A darker shade of blue.
Niagara Purple Eagles
The head of an eagle is white, black, and purple, with the initials "NU" in purple, white, and black trim.
Quinnipiac Bobcats
A bobcat's head is in gold, white, and blue inside a roundel with the encircled wordmark "QUINNIPIAC" in blue surrounded by a blue outline.
Rider Broncs
A bronc's head above the custom wordmark "RIDER" in cranberry with white trim and "BRONCS" in white on a cranberry background with white trim on a black-formed background.
Saint Peter's Peacocks
A redesigned attitude peacock in blue and white with three crest feathers symbolized the holy trinity found on the University seal.
Sacred Heart Pioneers
The initials "SHU" in red with white highlights on a white formed background with a black and grey double trim.
Siena Saints
A St. Bernard dog's head in green, gold, and white above a wordmark "SIENA" in gold on a green-formed background.
College Sports Fan Products
The Metro Atlantic Athletic Conference (MAAC) is a collegiate athletic conference affiliated with NCAA's Division I. It comprises eleven member schools in the northeastern United States. Each team within the conference has a rich history, and its primary logos serve as a visual narrative encapsulating its unique identities.
In the early days of the MAAC Conference, teams' logos were rather simplistic, mainly consisting of straightforward typographic designs. These designs focused on the teams' names, with color schemes reflecting the school's branding. This simplicity did not undermine their purpose; they served as an effective means of identity for the teams during the conference's nascent stages.
The logos evolved as the conference grew, and the teams started carving out their identities. Teams started incorporating mascots and other symbolic elements into their primary logos, making them more distinctive and recognizable. For example, the Iona Gaels transitioned from a primary typographic logo to a stylized depiction of a Gael, a traditional Irish warrior. At the same time, the Manhattan Jaspers incorporated an image of a Jasper, a reference to Brother Jasper of Mary, F.S.C., the school’s athletic director in the late 19th century.
The most recent iterations of the MAAC Conference teams' primary logos demonstrate a blend of traditional and modern design principles. Teams have retained their identity's core elements while introducing contemporary design techniques and styles. The logos are now more engaging, dynamic, and reflective of the teams' ethos.
The evolution of the MAAC Conference teams' primary logos is a testament to the power of design in shaping and expressing an organization's identity. They have effectively mirrored the teams' growth and evolution, encapsulating their past, defining their present, and hinting at their future. As visual symbols, they play a vital role in representing the teams' spirit, ethos, and legacy.
