One of the most popular competitions in the world is the English Premier League. Football here represents the national heritage, the biggest passion, or in some cases, a way of life. The league itself is one of the most valuable competitions, with broadcast deals exceeding 6 billion EUR for multiple seasons, and the best sponsors. In such conditions, clubs compete in various aspects, not just on the field. The strength of their brand is what gives them bigger fan support, and nothing is left to chance. That is why the clubs change the look of their logos from time to time.
Manchester City
One of the best football teams in the world at the moment is the proud owner of the Premier League, UEFA Champions League, FA Cup, UEFA Super Cup, and the FIFA Club World Cup! A magnificent achievement that any other English club in history hasn’t accomplished. That is why the Citizens are favorites in all competitions on betting sites like STRAFE. Due to this amazing string of results, their badge is quite famous, but it was not always like this. This is the logo redesign that was done in 2016, with the idea of making it more traditional. Before the logo we know, there were five iterations, with the previous one featuring a golden eagle for almost 20 years.
Manchester United
The city rivals who are struggling in the post-Ferguson era may appear weaker on the pitch; however, when it comes to other aspects, they are still among the greats. The Red Devils are a club with a richer tradition, so we can say that their current logo is present a bit longer. The one we see today underwent a minor retouch in 1998, but it has been present since 1973. That was the year when the „Red Devil“ was placed on the logo, in a way to honor the fans. An interesting fact is that both Manchester clubs feature a boat in their logos.
Liverpool
The Reds have been having a tough time over the past few days, as their manager, and possibly a future club icon, Jürgen Klopp, has announced that he will leave the club at the end of the season. It is not easy to part ways with the manager who succeeded in bringing them the title of the Premier League champions after 30 long years. It is a club with a long history and rich tradition, as its logo attests. The last time they redesigned it was in 1999, so this year will mark 25 years of the famous Liver Bird, which is under the famous chant „You’ll never walk alone“. This logo is the 9th iteration of their badge.
Wrap Up
Famous English clubs will always boast about their tradition and the fact that they are more than a century old. Their logos have undergone some changes over time, and here you can see some of the biggest clubs that have changed their badges.