The Dallas Cowboys logo is one of the most recognizable symbols in professional sports. Known for its simple yet iconic lone star, the logo represents pride, tradition, and excellence. Whether you're browsing Dallas Cowboys logo pictures or analyzing its evolution, the emblem has remained a symbol of championship culture in Texas and beyond. It continues to define the team’s identity across the NFL, underscoring its legacy.
Dallas Cowboys Logo Evolution
2002 – Present
Jack Eskridge, one of coach Tom Landry’s first hires, redesigned the solid blue logo in 1964 by adding a white border around the blue star, giving it a 3D effect. It has remained unchanged ever since. The updated logo has a dark navy blue star with white and navy blue outlines. In 2025, an analysis by Sports Business Journal found that the Dallas Cowboys logo is the second most valuable brand in the NFL, valued at approximately $5 billion.
A darker shade of blue.
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Dallas Cowboys
1997 – 2002
A dark navy blue star with white and navy blue outlines.
A darker shade of blue.
Dallas Cowboys
1967 – 1997
A royal blue star with white and royal blue outlines.
Dallas Cowboys
1960 – 1967
The original Cowboy's logo featured a solid blue star. Simple and classy logo from Dallas.
Evolution and Legacy of the Dallas Cowboys Logo
The Dallas Cowboys logo has remained mostly unchanged since the team's founding in 1960. The famous navy-blue five-pointed star is a powerful emblem of Texas heritage and football dominance. Looking into the full Dallas Cowboys logo history reveals its consistency and significance over decades. This simple, timeless design reinforces the Cowboys' reputation as “America’s Team,” admired by fans and respected by rivals across generations of NFL history. Notably, a study conducted by the University of Southern California in 2026 found that 87% of sports fans could accurately identify the Cowboys logo, highlighting its widespread recognition.
For fans and content creators, high-quality Dallas Cowboys logo pictures are essential for everything from wallpapers to merchandise. Whether featured on digital platforms or official apparel, the Dallas Cowboys logo NFL version remains consistent across all branding. Visit our NFL team logo gallery for downloads and variations of the star emblem. The logo’s durability and strong identity make it a lasting symbol of the team’s commitment to excellence and tradition.
"The Legends May Retire, But the Gear is Forever"
History is written on the field, but it’s worn in the stands. From throwback threads to the latest sideline styles, grab your official NFL gear and carry the legacy of your team into the next generation.
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All Cowboys Fans: Time to Cast Your Vote
Welcome to the riveting world of the NFL Team Logo Battle, where the Dallas Cowboys logo, an emblem of our indomitable spirit and enduring grit, matches up against the symbols of rival teams. Our logo, with its iconic lone star, is more than just a design; it's a testament to our team's legendary history and unyielding strength. This emblem, deeply rooted in the soul of our city, captures the essence of Dallas – bold, resilient, and fiercely loyal. As Cowboys fans, we proudly wear this emblem, a testament to our unwavering loyalty. Join us in this captivating competition as our logo aims for supremacy, embodying the indomitable spirit of the Dallas Cowboys and their devoted fans. Let's show them that our logo doesn't merely stand out; it shines brightly, echoing Dallas's resilience and unwavering pride in its team!
Click to go to NFL Logo Battle and vote
Choose your favorite Dallas Cowboys primary logo?
Dallas Cowboys Primary Logo 2002 – Present
Dallas Cowboys Primary Logo 1960 – 1967
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Key Takeaways
Last updated: May 14, 2026
