The Kraken has gone with a calligraphy style font with a nautical look featuring several different watercolors. The complete design of the wordmark is outstanding. Kraken Alternate LogoKraken Primary LogoKraken Team History Seattle Kraken 2021 – Present Arched wordmark “SEATTLE” in deep-sea blue and “KRAKEN” in a calligraphic font. Font: Nautically themed Seattle Kraken 2021 – Present Arched wordmark “SEATTLE” …
Seattle Kraken Alternate Logo
The local city environment extends to the alternate logo as well. At first glance, the anchor just looks like a beveled anchor logo that’s taking cues from the primary logo. A closer look reveals that the upper portion of the anchor is actually a representation of the iconic Space Needle in Seattle. It’s a very clever way to incorporate the …
The Kraken Is Unleashed: Seattle NHL Franchise Debuts Unique Name and Look
The NHL will expand to 32 teams with the Seattle Kraken debuting in 2021-22 at the renovated Climate Pledge Arena, formerly known as the Key Arena. The franchise in the port city on the banks of the Puget Sound is all-in on the nautical theme, following in the footsteps of Seattle’s other pro sports teams, the Mariners and Seahawks. The …
Seattle Kraken Primary Logo
Our history in the great ice game goes as deep as Puget Sound. The Seattle Metropolitans were the first American club to hoist the Stanley Cup. They are an eternal part of our city’s history and we pay tribute to them by wearing the ‘S.’ We will aspire to bring the Cup back to Seattle in their honor. A single …