In February 2013, Jaguars owner Shahid Khan, who had acquired the team in late 2011, introduced a new brand identity for the team that included a new logo. Committed to “harnessing the momentum” of bold, purposeful changes, Khan envisions the logo as a “new symbol for a new generation” in Jaguars history. Jaguars Alternate Logo Jaguars Wordmark Logo Jaguars Concept …