He entertained 15-20 different designs in 1990 before Rayovac artist Rick Suchanek developed the ‘Motion W,’ which included a tail at the back of the logo. Badgers Alternate Logo Badgers Wordmark Logo Badgers School History (Unlimited voting) Choose your favorite Wisconsin Badgers primary logo? Wisconsin Badgers Primary Logo 1991 – Present Wisconsin Badgers Primary Logo 1970 – 1990 Wisconsin Badgers …