Since its inception in 2007, the Summit League has become one of the premier mid-major conferences in college basketball. The conference comprises nine schools from North Dakota, South Dakota, Nebraska, and Iowa that compete for a spot in the NCAA Tournament each year. While much attention is paid to individual teams’ successes on the court or field, another aspect to consider when looking at any league is their logo and branding.

The Summit League wordmark logo has been around since 2009 but underwent a significant redesign before this season after being voted on by fans through an online poll by league officials. The new design features bolder lettering with sharper edges and two stars representing past accomplishments and future aspirations for all member institutions within The Summit League family - something not present before this rebranding effort began last summer.

The first iteration of what we now know today as “the summit” featured three colors (blue/green/white) combined into an abstract shape resembling mountains; however, it was complicated for viewers outside of those familiar with collegiate athletics logos to understand what exactly they were seeing without further explanation or context clues provided elsewhere such as team uniforms or media guides, etc… This led many people unfamiliar with college sports altogether mistakingly associating these visuals solely towards skiing instead!

Fortunately, though, things have changed drastically over time thanks largely due credit given to those involved throughout various stages leading up until reaching today's modern look, which displays "Summit" loud & proud across the center stage while also providing enough room between letters allowing them both easy readability alongside some attractive visual appeal too! Furthermore, if you pay close attention, you'll notice how some aspects, like stars, are used strategically throughout different parts, helping bring everything together seamlessly, creating one cohesive unit that can be seen everywhere, from television broadcasts down to team apparel & merchandise alike - truly making sure no matter where fans go they always feel right at home under 'the summit' umbrella no matter who their rooting interest may be!