UMass Lowell River Hawks 2016 – Present A right-facing river hawk’s head is in red, white, and blue above the wordmark “UMASS LOWELL” in white with red trim on a blue background. Shades of red and blue changed, and shading from the teeth and eyes were eliminated. River Hawks Alternate LogoRiver Hawks Wordmark LogoRiver Hawks School HistoryRiver Hawks Primary Logo …