SPORTS LOGO HISTORY

Sports Logo HistorySports Logo History
  • Logos Type
    • Alternate Logo History
    • Primary Logo History
    • Wordmark Logo History
  • League Logos
    • AAF Logo History
    • ABA Logo History
    • CFL Logo History
    • College Logo History
    • MLB Logo History
    • MLS Logo History
    • NBA Logo History
    • NFL Logo History
    • NHL Logo History
    • NWSL Logo History
    • Premier Logo History
    • UFL Logo History
    • USFL Logo History
    • WNBA Logo History
    • XFL Logo History
  • Logo Battle
  • More…
    • Sports Logo News
    • SHG YouTube Channel
    • Sports Team History
    • Sports News History
    • Sports Store History
    • Sports Logo History Products

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages
The History Behind West Ham’s Burgundy Logo

The History Behind West Ham’s Burgundy Logo

West Ham United FC Primary Logo 2016 - Present

West Ham United FC Primary Logo 2016 - Present

West Ham United is one of the most popular and oldest clubs in the Premier League. The famed Hammers may not be the team with the most titles in English football, but it has a long history behind it of great wins and probably the best supporters. There’s one other notable thing the club is famous for – it's the burgundy logo.

Formed in 1895 as Thames Ironwork, the club was reformed five years later with the name we know of today – West Ham United. The two hammers were introduced from the moment of ‘rebrand’, and thus started the evolution of its famous logo which is still in use today.

Burgundy and Blue

After the reformation as West Ham United in 1900, the club first introduced the logo that would stay mostly untouched to this day. The first official logo for the club was introduced in 1923. It featured two crossed hammers placed inside a circular frame. They were put on a sky-blue crest, forming the popular burgundy and blue combination that would inspire other teams as well.

West Ham United FC Primary Logo 1965 - 1968

West Ham United FC Primary Logo 1965 - 1968

Of course, the first West Ham logo was relatively simple and a far cry from modern logos such as the UEFA Euro 2020 logo. However, it was one of the most popular at the time and was closely linked to the club’s history. As mentioned, West Ham was originally named Thames Ironwork, and the two hammers represented the Iron part of the club. The crossed hammers and the circle around them represented unity and team game.

The crest stayed in use until 1950 when the club came up with a new idea for the logo. This time, the redesign made it much more elegant, removing the circlet from the emblem and placing the crossed hammers on a blue shield. The burgundy was gone. This new logo didn’t really appeal to the fans, so it was changed after only two short years.

In 1952, West Ham unveiled a new logo with a redesigned crest. It resembled the original logo much more, but it didn’t stay in use for a long time as the club was seeking a new modern identity. It was changed again in 1958 with a more minimalistic approach. It was a more professional and clean design, looking like an improved version of the 1950 logo.

In 1963, the logo underwent another change. This was by far the most minimalistic, scraping the blue for a white crest. This was a much more universal logo, but it wasn’t really loved by fans who wanted something better.

Moving Forward

West Ham United FC Primary Logo 1987 - 1999Sports Logo History

West Ham United FC Primary Logo 1987 - 1999

The first major changes to West Ham’s logo were introduced in 1968. The sky-blue color was omitted once again, with the white shield outlined with burgundy. There was a new image as well. The two hammers were now crossed in front of a castle, with a West Ham United F.C. inscription below.

It was a redesign that sparked a slew of others that followed which gave way to the logo we have today.

The West Ham logo would be redesigned every 5-6 years more or less, with the biggest changes made in 1999. This time, the original burgundy and blue colors were back along with a new one – yellow. The logo looked like a reimagining of the one introduced in 1968 before the club reverted back to an older design in 2016.

The 2016 logo is still in use today in the Premier League. It’s a modern and sleek logo that puts the hammers back on a crest in burgundy with a sky-blue outline. The new logo is both old-school and modern, gracing the shirts of West Ham in the PL where the team has done well in the past few seasons.

See the West Ham United FC logo history and team history.

___

Sports Logo History is a vibrant community of sports logo enthusiasts who share a deep appreciation for the captivating histories behind each team's logo. We take pleasure in exploring the evolution of primary logos, alternate logos, and wordmark logos from renowned leagues such as the NFL, NBA, MLB, MLS, NHL, Premier League, WNBA, CFL, NCAA, UFL, ABA, USFL, AAF, and XFL. Immerse yourself in the intricate details and stories behind these iconic symbols that represent the essence of each team.

In the enthralling realm of sports, the battle of logos among different leagues unfolds as a captivating and ongoing spectacle. Step into the world of Sports Logo History, where we showcase the relentless pursuit of distinction by leagues such as the NFL, NBA, MLB, Premier League, and countless others. Witness the captivating journey as each league strives to create logos that not only capture the essence of their sport but also resonate deeply with fans.

Immerse yourself in the comprehensive sports history provided by Sports Team History, our esteemed partner site, where you can discover the triumphs, challenges, and defining moments that have shaped the legacies of professional sports teams. Stay up to date with the latest sports news through Sports News History, a platform delivering 24/7 coverage of highlights, player interviews, and game analyses. Additionally, express your unwavering support for your favorite teams by exploring Sports Store History, the premier sports team marketplace offering a vast selection of jerseys, memorabilia, and collectibles. Join our community today and celebrate the rich history, iconic logos, and passion of sports.

author avatar
SportsLogo
See Full Bio
Burgundy LogoWest Ham UnitedWest Ham United FCWest Ham United logoWest Ham United logo historyWest Ham United logos

Sports Logo History Newsletter

Sign up for our newsletter to get the latest sports logo updates delivered directly to your inbox!

Sports History Group Videos

Sports History Group Videos

Sports News History

Sports News Worth Knowing

RSS Headline News

  • I’m sorry Blue Jays fans😂 #mlb #baseball #worldseries #dodgers #bluejays
  • NFL Week 9 Game Previews
  • There’s Only One MESSI | 2025 Audi MLS Cup Playoffs
  • NHL Highlights | Predators vs. Flyers – October 30, 2025
  • LAKERS at TIMBERWOLVES | FULL GAME HIGHLIGHTS | October 29, 2025

Advertisement

Sports Market History

Sports Team Marketplace of Champions!

SLH News

"Latest Sports Logo History News"

When Relocation Doesn’t Mean Reinvention: Teams That Resisted Full Logo Redesign After Moving

March 4, 2026

MLB Cities Change, So Do Logos: The Art of Relocation Rebranding

February 21, 2026

NFL Vs. Premier League: The Key Differences in Approaches to Logos

February 17, 2026

Five of the most iconic logos in the NFL ahead of Super Bowl LX

February 4, 2026

Secrets to the Longevity of the Pittsburgh Steelers Logo

January 28, 2026

How Have Las Vegas Teams Used Logo Design To Build Instant Fan Loyalty?

January 28, 2026

Brentford FC Logo Timeline: How the Bees’ Badges Have Changed

January 16, 2026

SLH Prodcut Sale

Advertisement

SLH - SHG YT Videos BannerSLH - SHG Rumble Videos Banner

Sports Logo Battle
National Football League Logo
National Basketball Associations Logo
Major League Baseball Logo 2019
National Hockey League Logo
NCAA Primary Logo 2000 - Present

Sports Logo Battle: Let the Clash of the Logo Begin!

Embark on a thrilling journey with the League and Conference Sports Logo Battle, where teams from every circuit and conference clash. Explore an array of professional and collegiate teams hailing from premier leagues. Pledge your allegiance — who's your top team, and do they reign supreme in their league or conference?

All Leagues and Conferences
MLB League Battle
NBA League Battle
NHL League Battle
NFL League Battle
WNBA League Battle
ACC Conference Battle
Big 12 Conference Battle
Big 10 Conference Battle
PAC 12 Conference Battle
SEC Conference Battle

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages

Sports Logo News

When Relocation Doesn’t Mean Reinvention: Teams That Resisted Full Logo Redesign After Moving

March 4, 2026

MLB Cities Change, So Do Logos: The Art of Relocation Rebranding

February 21, 2026

NFL Vs. Premier League: The Key Differences in Approaches to Logos

February 17, 2026

Five of the most iconic logos in the NFL ahead of Super Bowl LX

February 4, 2026

Secrets to the Longevity of the Pittsburgh Steelers Logo

January 28, 2026

How Have Las Vegas Teams Used Logo Design To Build Instant Fan Loyalty?

January 28, 2026

Brentford FC Logo Timeline: How the Bees’ Badges Have Changed

January 16, 2026

From MetroStars to Red Bulls: The Evolution of MLS Visual Identity

January 13, 2026

Why Chelsea’s Crest Never Ages?

January 12, 2026

How Football Club Logos Have Evolved: Design Trends From the Past to Present

January 8, 2026

The Hidden Stories Behind the Toronto Maple Leafs Logo Evolution

December 19, 2025

The Ducks, Kings, and Canucks: A Look at How Their Uniform Logos Have Evolved Over Time

December 5, 2025

Sports Videos

Top Football Designers Share Secrets of Chelsea FC’s Logo Success

Top Football Designers Share Secrets of Chelsea FC’s Logo Success

What Cardinals Fans Don’t Know About Their Logo

What Cardinals Fans Don’t Know About Their Logo

Is the NEW Tampa Bay Rays Logo BETTER Than the Original?

Is the NEW Tampa Bay Rays Logo BETTER Than the Original?

Arsenal Logo Evolution: Surprising Stories Behind Designs

Arsenal Logo Evolution: Surprising Stories Behind Designs

Boston Red Sox Logo Evolution: Unveiling the Iconic Changes Over Time

Boston Red Sox Logo Evolution: Unveiling the Iconic Changes Over Time

Detroit Lions Logo Faceoff Old vs New for NFL Fans

Detroit Lions Logo Faceoff Old vs New for NFL Fans

The SHOCKING Evolution of Texas Rangers Logo Over Time

The SHOCKING Evolution of Texas Rangers Logo Over Time

Cincinnati Reds: The Evolution of Baseball’s Coolest Logos

Cincinnati Reds: The Evolution of Baseball’s Coolest Logos

Nostalgia in Modern Design with Los Angeles Kings!

Nostalgia in Modern Design with Los Angeles Kings!

Anaheim Ducks Logo History: From Mighty Ducks to Present!

Anaheim Ducks Logo History: From Mighty Ducks to Present!

Detroit Tigers Logo History: Unveiling the Changes!

Detroit Tigers Logo History: Unveiling the Changes!

Utah Jazz Logo History: Shocking Evolution Revealed!

Utah Jazz Logo History: Shocking Evolution Revealed!

Sports Store History Logo
Sports Team History Logo
Sports News History Logo
Sports Store History Logo




Sports Logo History Logo

"It's not all about the Team, It's about the LOGO."


  • About
  • Contact Us
  • Disclaimer
  • Privacy Policy
  • All Sports logos
© 2013 - 2026 - Sports History Group LLC - All Rights Reserved
  • Logos Type
    • Alternate Logo History
    • Primary Logo History
    • Wordmark Logo History
  • League Logos
    • AAF Logo History
    • ABA Logo History
    • CFL Logo History
    • College Logo History
    • MLB Logo History
    • MLS Logo History
    • NBA Logo History
    • NFL Logo History
    • NHL Logo History
    • NWSL Logo History
    • Premier Logo History
    • UFL Logo History
    • USFL Logo History
    • WNBA Logo History
    • XFL Logo History
  • Logo Battle
  • More…
    • Sports Logo News
    • SHG YouTube Channel
    • Sports Team History
    • Sports News History
    • Sports Store History
    • Sports Logo History Products
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.