SPORTS LOGO HISTORY

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49ers Primary Logo has Existed for Nearly 6 Decades

49ers Primary Logo has Existed for Nearly 6 Decades

In spite of the fact that the 49ers were not an NFL team originally, there is no question that this team has a rich history that existed long before the days of CBD drinks. The 49ers were founded in 1946 as one of the charter teams in the All-American Football Conference, a league established in 1946. (AAFC).

They were in the AAFC for three years before the league merged with the NFL.

The 49ers are synonymous with success. The franchise has won 20 division titles and 7 conference titles. With 5 Super Bowl championships, the 49ers can stake their claim as one of the most successful franchises of the Super Bowl era. Greats such as Jerry Rice, Joe Montana, and Steve Young have set the foundation for this franchise's success.

When a franchise achieves substantial success, it is not surprising that its primary logo will have considerable longevity. Such a logo will inspire brand loyalty amongst diehard fans and serve as a reminder of the franchise's triumphs. 

Unsurprisingly, the San Francisco 49ers have a primary logo that has been in use for nearly six decades. We will focus primarily on this iconic logo in this piece. 

San Francisco 49ers Primary Logo 1946 - 1967

San Francisco 49ers Primary Logo 1946 - 1967

Overall, the 49ers have had two primary logos in their franchise history. Their first primary logo lasted from 1946 to 1967. Needless to say, the logo had quite a bit of character. Their first logo was a gold miner dressed in a red shirt and red-striped plaid pants.

He is jumping with his body tilted to the left.  He has guns in both hands, and the logo displays a gunshot fired from one of the guns. His hat was flying off his head. 

San Francisco 49ers Primary Logo 2009 - Present

San Francisco 49ers Primary Logo 2009 - Present

In 1968, the 49ers released the first installment of the iconic logo that 49ers fans and football fans are familiar with. It was a circular logo with a bold black outline on its outer edge. The inside of the circular logo is dark red. The text in the logo contains a white intertwined “SF” logo. The “SF” wordmark stands for San Francisco. When one looks closely at the top of the “F” in the intertwined logo, it becomes apparent that it is broken. This logo was in use from 1968 to 1995.

The 49ers won all 5 Super Bowl Championships while the franchise existed with this logo as their primary brand identifier. 

The second installment of this logo occurred between 1996 and 2008. Just like the first logo, there is also a black outline. However, the black outline in this logo is bolder and thicker than the first. Also, one can see a gold trim within the interior that is closer to the red background. This added a different layer to this logo. 

Like the 1st logo, the 49ers had a red background with the renowned “SF” wordmark intertwined. However, the “F” in this wordmark is not broken. The whole “F” can be seen in this logo. 

In 2009, the current installment of this iconic logo was introduced. However, the only difference was that the red background within the logo was a brighter shade of red.  

All three installments of their current logo have lasted a grand total of 55 years. Given the 49ers’ current success, one can imagine that this logo will not be going anywhere soon.

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Sports Logo History is a vibrant community of sports logo enthusiasts who share a deep appreciation for the captivating histories behind each team's logo. We take pleasure in exploring the evolution of primary logos, alternate logos, and wordmark logos from renowned leagues such as the NFL, NBA, MLB, MLS, NHL, Premier League, WNBA, CFL, NCAA, UFL, ABA, USFL, AAF, and XFL. Immerse yourself in the intricate details and stories behind these iconic symbols that represent the essence of each team.

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