By SFGiants58 - Graphic Designer  Website

Year: 2017

The cartoon Blue Jay logo is now the primary focus of the identity, with double-blue highlighting (and a third blue in the eye - all of which fit with the multi-blue trend of the time, see the Dallas Mavericks and Memphis Grizzlies) and the leaf logo from the current set. It still exhibits the "x-treme" style that was popular in the early/mid-2000's of cartoon design and aesthetics, but it no longer looks out of place in the Jays' logo timeline. Black and the two grays are now minor accent colors.

By Jonathan Sparks - Graphic Designer  Website

Year: 2017

The Toronto Blue Jays have had a Number of logos over the years and I would say their current logo is one of my favorites they have had. When I was on a trip to Dallas Texas I stopped in Omaha and saw that the local university team used a logo that was even better than what Toronto was using. So I decided to try and create something that any Blue Jays team would be happy to use.

The Toronto Blue Jays have had a Number of logos over the years and I would say their current logo is one of my favorites they have had. When I was on a trip to Dallas Texas I stopped in Omaha and saw that the local university team used a logo that was even better than what Toronto was using. So I decided to try and create something that the Toronto Blue Jays would use one day in the future.

By Jordan Aschwege - Graphic Designer  Website

Year: 2013

Toronto Blue Jays Rebrand Concept

By Bob Schultz - Graphic Designer  Website

Year: 2012

Toronto Blue Jays Rebrand Concept