Golden State Warriors Primary Logo
2011 - Present
A silhouette of the yet to be completed Eastern Span of the Bay Bridge is the focal point of the design and a direct spin-off of “The City” logo, one of the most popular emblems in the history of Warriors. Depth was added to the circular band portion of the logo taken directly from the original model to provide a modern customization of the graphic design. The simple, yet sleek, design of the Warriors new logo is the result of an 18-month creative and marketing collaboration between the Warriors, the National Basketball Association and adidas.