SPORTS LOGO HISTORY

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New York Knickerbockers Alternate Logo

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Knicks Alternate Logo

The New York Knicks have a long and storied history of having one of the most iconic logos in professional sports. The logo, which features a blue basketball with orange lettering that reads “New York”, has been used since the team's inception in 1946. Over the years, however, there have been several variations on this classic design.

One such variation is an alternate logo featuring two interlocking Ns for New York inside an orange circle with white stars around it and a blue background. This version was first introduced during the 1995-96 season as part of an overall rebranding effort by then-owner ITT Corporation to give their teams more modern identities across all sports leagues they owned franchises in at that time (including hockey). The new look was widely praised by fans and critics alike who saw it as a fresh change from traditional designs while still maintaining its connection to past versions through subtle nods like keeping the same font style used before.

Since then this alternate version has become popular among many diehard NYK supporters who proudly sport apparel featuring both old & new looks when cheering on their beloved team! It also serves as a reminder of how important branding can be in creating lasting impressions over decades — something any business should strive to achieve no matter what industry they operate within!




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Choose your favorite current New York Knicks alternate logo?




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New York Knickerbockers
2012 - Present

A wordmark “KINCKS” in orange and blue in a 3-D effect above orange basketball.

new-york-knickerbockers-alternate-logo-2012-present

New York Knickerbockers
2012 - Present

A wordmark “KNICKS” in orange and blue above orange basketball on grey with blue and white outline triangle. Above is a wordmark “NEW YORK” in blue on white background.

new-york-knickerbockers-alternate-logo-2012-present-2

New York Knickerbockers
2012 - Present

A wordmark “KNICKS” in blue on an orange basketball with blue and sliver outline.

new-york-knickerbockers-alternate-logo-2012-present-3

New York Knickerbockers
1996 - Present

The letters “NYK” in black on a orange background with a blue and silver outline. This is known as the “Subway Token Logo.” The letters “NYK” represent the city and the team’s nickname New York Knicks.

new-york-knickerbockers-alternate-logo-1996-present

New York Knickerbockers
1996 - 2011

A wordmark “KNICKS” orange, blue and black with a 3-D effect on a silver triangle above a basketball with a white outline. A wordmark “NEW YORK” above in white.

new-york-knickerbockers-alternate-logo-1996-2011

New York Knickerbockers
1993 - 1996

“KNICKS” in orange, blue and black with a 3-D effect above an orange basketball.

new-york-knickerbockers-alternate-logo-1993-1996

New York Knickerbockers
1979

The letters “NY” in orange with a white outline on blue background in the shape of an apple in a orange outline. The letters “NY” represent the city of New York.

new-york-knickerbockers-alternate-logo-1979

New York Knickerbockers
1969 - 1976

A wordmark “NEW YORK” in black on top in smaller lettering and “KNICKS” in black in larger letters on a orange basketball with black outline.

new-york-knickerbockers-alternate-logo-1969-1976

New York Knickerbockers
1968 - 1991

Interlocking letters “NY” in orange and with a blue outline. The letters “NY” represent the city of New York.

new-york-knickerbockers-alternate-logo-1968-1991

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