By Matthew Harvey – Graphic Designer  Website

Year: 2017

The Pacers “P/zipping basketball” logo is iconic in the NBA. You know who it is when see the logo. With this concept, I wanted to still include that logo which I updated, but I also wanted to show the state of Indiana, which is such a strong Basketball state anyways. There is so much history in the State of Indiana, that I felt that it needed to be included in the logo.

By Justin Wilkinson – Graphic Designer  Website

Year: 2016

This is a Identity Concept for the Indiana Pacers basketball team.

By BKDArtistry – Graphic Designer  Website

Year: 2015

A “P” is a difficult letter to work with as far as logos go. I aimed to keep the current Pacers feel, with a hint of the throwback logo. Lightened the blue slightly and added the checkered to relate to “pace” and Indiana’s racing history.

By Addison Foote – Graphic Designer  Website

Year: 2015

The Pacers have stuck with this look since the late 1960’s, so I didn’t want to change it too much. I tried to add more motion to it and give more meaning to their team name, so I added a checkered pattern to the “P” to represent a the checkered flag used in racing.