Columbus Crew SC Primary Logo
The Columbus Crew SC is a professional soccer team based in Columbus, Ohio. The primary logo of the team has evolved over the years to reflect its commitment to excellence and innovation. This essay will discuss how this logo has changed since 1996 when it was first introduced, and what each version of the logo represents for fans of the club.
When Major League Soccer (MLS) was founded in 1996, so too was one of its original clubs - The Columbus Crew SC. At that time their primary logo featured an image resembling a shield with three stripes across it; two blue lines on either side representing loyalty and pride while a center yellow stripe represented strength and honor for those who wear it proudly on their chests every match day. As times have changed however so too has this iconic symbol as well as what it stands for today amongst supporters around the world.
In 2014, after 18 years with their previous design, The Crew unveiled an updated look that included several changes including replacing all three stripes from before with just one large black line made up of four smaller ones intersecting at different angles creating more texture throughout; also replaced were both blue colors previously used being replaced by navy instead while keeping yellow as part of its core identity still intact - signifying unity among players & staff alike no matter where they come from or how long they’ve been apart! Lastly words “COLUMBUS CREW” were added underneath making sure everyone knows exactly who we are cheering for each week during matches against other MLS teams nationwide! Overall these modifications serve to further emphasize our dedication towards success both on & off the field which makes us all proud members of such a great organization known worldwide now simply referred to affectionately by many fans simply “THE CREW."
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2021 - Present
After revealing a new name and logo within two weeks, the Columbus team has again a new name and logo. Continuing with the same theme the newly minted name of “Columbus Crew” has added the new name to the logo and add the number “96” representing being the first MLS club to join in 1996.
This logo is shaped like the Ohio flag and has a white letter “C” in the middle of a black background. The team says the letter “C” represents the Crew primarily and also the city name. A gold outline goes around the flag with a wordmark on top “COLUMBUS” in black and “Crew” on the bottom. The numbers “96” are located in the bottom right corner in white.
This logo is shaped like the Ohio flag and has a white letter “C” in the middle of a black background. The team says the letter “C” represents the Crew primarily and also the city name. A gold outline goes around the flag with a wordmark on top “COLUMBUS” in black and “SC” on the bottom.
2015 - 2020
A black roundel logo, a minimized crest with “96” overlaid on top, a checkerboard pattern and a horizontal stripe pattern. Encircled wordmark “COLUMBUS CREW SC” in white.
1996 - 2014
3 men with black hard hats inside grey and yellow shield. Wordmark “THE CREW” in black above the men.