Indiana Pacers Concept Logo
Indiana Pacers Concepts Logo By Justin Wilkinson
By Justin Wilkinson - Graphic Designer Website
This is a Identity Concept for the Indiana Pacers basketball team.
Indiana Pacers Concepts Logo By Addison Foote
By Addison Foote - Graphic Designer Website
The Pacers have stuck with this look since the late 1960's, so I didn't want to change it too much. I tried to add more motion to it and give more meaning to their team name, so I added a checkered pattern to the "P" to represent a the checkered flag used in racing.
Indiana Pacers Concepts Logo By Michael Weinstein
By Michael Weinstein - Graphic Designer Website
The name Pacers is apparently a reference to harness racing (a kind of horse racing) and the pace car in the Indianapolis 500 race. I wanted the logo to have a sense of speed but also keep it pretty simple. I think I could have drawn the player a little better because it doesn’t look great at small sizes, so maybe the version without him is better.